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Professional profile

George Memenios

Founder and Principal Advisor at soapplied. Senior judgement across enterprise architecture, applications, integration, transformation and technology delivery — with a systems-thinking approach that starts with people, purpose and interactions.

28+ yearsEnterprise architectureApplications & integrationRegulated & internationalSystems thinking

What I bring

I work where a technology decision is important enough to need an experienced, independent second view. My background spans delivery, live operations, enterprise applications, integration, architecture, transformation and vendor governance. That combination matters: architecture is useful only when it can survive procurement, delivery, operations and the realities of the organisation using it.

Role fit

Enterprise Architect · Chief Architect · Architecture Lead · Technology Advisor · CIO/CTO sparring partner · Transformation advisor.

Engagement fit

Independent review, design authority, roadmap, programme recovery, expert assignment, interim or fractional senior capability.

Experience themes

  • Enterprise applications: ERP, CRM, finance, HR, supply chain, service, retail and customer platforms
  • Integration, middleware, APIs, data flows and complex application landscapes
  • Architecture governance, target and transition architectures, roadmaps and design assurance
  • Regulated, public-sector and international environments
  • Vendor challenge, delivery governance and operational readiness
  • AI/NLP, structured information, knowledge graphs and emerging agentic workflows

How I think about architecture

I am strongly influenced by systems thinking. The brief is one view of the system, not the system itself. I try to understand the purpose, the people affected, the interactions that create the current behaviour and the conditions that keep a problem recurring. Sometimes the right answer is not to optimise a component, but to change the arrangement around it.

Understand the whole before optimising the parts — and design with the people who must live with the result in mind.

Where this profile can fit

I can be relevant to executive teams that need independent technology judgement, executive-search firms looking for senior architecture or transformation leadership, EU framework suppliers assembling expert teams, public-sector or regulated organisations seeking specialist support, and international organisations that need a European technology and governance perspective.

Evidence and profile material

A detailed CV, assignment-specific expert profile and supporting evidence can be prepared for a defined opportunity. I do not claim eligibility for a particular framework contract, tender, expert pool or role unless the specific requirements have been checked.

GM

George Memenios

Founder · Principal Advisor · soapplied
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Independent first read

Bring one decision.

Start with the situation as you see it. The first task is to understand the wider system before deciding what intervention makes sense.